A whopping 80% of businesses report improved conversion rates with the help of video marketing. In fact, video storytelling is one of the...

An effective ad is one that fulfills its goal. How to increase chances that the audience will respond to what you’re promoting?

It’s no secret in advertisement that playing on people’s emotions is the way to generate a significant response. In fact, only the conten...

Last week I got interviewed by Forbes on "10 Body Language Hacks To Project Leadership Presence On Video". Check it out! 👇 Video Storyte...

Today my professional journey got featured in Wistia – a number one video-hosting platform that I've been using and recommending to my cl...

In the age when dozens of online platforms are competing for people’s attention, it can be hard for marketers to know which ones to choos...

The era of ubiquitous video content is upon us; wherever you look, someone is trying to hypnotize you with some moving images. This fact ...

I can't stress enough how important it is to thoroughly prepare when producing any video content. Professional video, in contrast to writ...

Every day brand marketers ask me: "What type of video content is best for our brand to gain more visibility and recognition in our space?...

The new year has been properly kicked off, everyone is well into their first week, and the buzz around the question, “What are the big tr...

Videos, unlike real life, depict clear images with no real-world distractions. A camera captures your every word, movement, and facial ex...

Professional video production is no joke – it requires the skills, the experience, the people, the talent, the equipment and – very impor...

Creating quality video content for your business might seem quite challenging, especially if you haven’t had much experience with video p...

People are hardwired to love stories. Storytelling connects us and helps us understand the world better – because of the emotion weaved i...

Company’s success stories are the perfect opportunity for a fresh video content that will help convert your clients at any stage of the s...

In the world of marketing, videos are often associated with product advertising. A video can promote a new product or emphasize its featu...